I turn the everyday into "OMG, where have you been all my life?"

Round the clock, here's my shtick: I take your already-impressive talents and brand-spin them into something so irresistibly magnetic, it's like Beyoncé and a Nobel Prize-winning idea had a secret rendezvous. Ever turned a health coach into the must-have guru for "Sleeping Yourself Younger" with just the right words? That's my jam.

My teenager, likely got his spin skills from moi. Wants to crash a party next weekend? He doesn't pitch it as "Teenage Apocalypse 2023." Nah. He sells it as a "masterclass in maturity." Genius, huh? He flips the script. Rewrites the damn narrative.

In the marketing world, we've got a name for this: Positioning. And it's your ticket out of the "post more, shout louder, dance like a monkey on Instagram Reels" circus.